Privacy Policy
Last updated: 19 September 2026
Filler Arc ("we", "us", or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains what personal information we collect when you use the Filler Arc website, how we use it, and your rights under UK data protection law.
1. Who We Are
Filler Arc is a UK-based video production company.
For the purposes of applicable data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, Filler Arc is responsible for the personal information we collect and use through this website and in connection with our services.
If you have any questions about this Privacy Policy or how we use your personal information, please contact us using the contact details provided on our website.
2. Information We Collect
We aim to collect only the information we need to operate our website and provide our services.
Information you provide to us
When you use a contact form on our website, we may collect information such as:
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Your name;
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Your email address;
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Your telephone number, if provided;
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Information contained in your message or enquiry; and
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Any other information you choose to provide to us.
We do not intentionally collect sensitive personal information through our website.
Video and photographic content
As a video production company, Filler Arc may create photographs, video recordings and audio recordings as part of our work.
If you appear in footage we produce, your image, likeness and/or voice may constitute personal data.
Depending on the project and circumstances, this footage may be used to produce content for our clients, display examples of our work, or promote Filler Arc and its services.
Where required by applicable law, we will obtain appropriate permission or consent before using an individual's image, likeness or voice for the relevant purpose.
3. How We Use Your Information
We may use the information we collect to:
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Respond to enquiries submitted through our contact forms;
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Contact you about your enquiry;
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Discuss or provide our video production services;
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Manage client and business relationships;
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Produce and deliver video and photographic content;
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Display examples of our work on our website or portfolio;
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Promote our services where we have an appropriate lawful basis to do so;
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Maintain and improve our website and services; and
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Comply with our legal obligations.
We will not use your personal information for purposes that are incompatible with the purpose for which it was collected unless we have a lawful basis to do so.
4. Lawful Basis for Processing
Under UK data protection law, we must have a lawful basis for processing personal information.
Depending on the circumstances, Filler Arc may rely on one or more of the following lawful bases:
Consent
Where appropriate, we may ask for your consent to use your personal information for a specific purpose.
You can withdraw consent at any time where we rely on consent as our lawful basis.
Contract
We may process personal information where it is necessary to enter into or perform a contract with you.
Legitimate Interests
We may process personal information where it is necessary for our legitimate business interests, provided that those interests are not overridden by your rights and freedoms.
For example, this may include responding to business enquiries, managing client relationships and maintaining examples of our professional work.
Legal Obligation
We may process personal information where necessary to comply with a legal or regulatory obligation.
5. Contact Forms
When you submit information through a Filler Arc contact form, we use the information you provide to respond to your enquiry and, where appropriate, discuss our services with you.
We do not sell, rent or trade your personal information to third parties.
We will retain contact-form information only for as long as reasonably necessary for the purpose for which it was collected, including dealing with your enquiry and maintaining appropriate business records.
6. Use of Images, Video and Audio
Because Filler Arc is a video production company, individuals may appear in video, photographic or audio content that we create.
Where you participate in a production, we may record and use your image, likeness and voice as part of that production.
The footage may be:
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Edited as part of the production;
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Delivered to the client who commissioned the production;
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Used as part of the finished video or other media;
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Displayed as part of our portfolio or showreel; or
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Used to promote Filler Arc and its services, where we have an appropriate lawful basis.
Where consent or another specific permission is required, we will obtain it as appropriate to the production and intended use.
If you have questions about a particular production or how footage featuring you will be used, please contact us.
7. Sharing Personal Information
Filler Arc does not sell your personal information.
We may share personal information where reasonably necessary to operate our business or provide our services.
This may include sharing information with:
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Clients who have commissioned our production services;
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Suppliers or contractors involved in producing or delivering a project;
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Website, hosting, email or IT service providers;
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Professional advisers where necessary; or
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Government authorities or other organisations where we are legally required to do so.
Where third parties process personal information on our behalf, we take reasonable steps to ensure that appropriate data protection measures are in place.
8. International Transfers
Some of the service providers we use may process personal information outside the United Kingdom.
Where personal information is transferred outside the UK, we will take appropriate steps to ensure that the transfer is carried out in accordance with applicable UK data protection law.
9. Data Security
We take reasonable technical and organisational measures to protect personal information from accidental loss, unauthorised access, alteration, disclosure or misuse.
However, no website, online service or method of electronic transmission can be guaranteed to be completely secure.
10. How Long We Keep Your Information
We do not keep personal information for longer than reasonably necessary for the purposes for which it was collected.
The appropriate retention period will depend on the type of information and why we hold it.
For example, contact-form information may be retained for as long as reasonably necessary to respond to an enquiry, maintain a business relationship or keep appropriate business records.
Production footage may be retained for longer where necessary for the production, contractual obligations, portfolio purposes, legal protection or other legitimate business purposes.
11. Your Rights
Under UK data protection law, you may have the right to:
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Request access to personal information we hold about you;
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Ask us to correct inaccurate or incomplete information;
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Ask us to delete your personal information in certain circumstances;
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Ask us to restrict processing in certain circumstances;
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Object to certain types of processing;
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Withdraw consent where we rely on consent; and
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Request a copy of certain personal information in a portable format.
These rights are subject to certain legal conditions and exceptions.
To exercise your rights, please contact Filler Arc using the contact details provided on our website.
12. Cookies
Our website may use cookies and similar technologies that are necessary for the website to function.
If we use analytics, advertising or other non-essential cookies in the future, we will provide appropriate information and, where required, request your consent before using them.
13. Third-Party Websites
Our website may contain links to third-party websites or services.
We are not responsible for the privacy practices, security or content of third-party websites. We recommend reviewing the privacy policy of any third-party website before providing personal information.
14. Children's Privacy
Our website is not specifically directed at children, and we do not knowingly collect personal information from children through our contact forms.
If you believe that a child has provided personal information to us, please contact us so that we can review and, where appropriate, delete the information.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, website, business practices or applicable legal requirements.
Any updated version will be published on this page with the date of the latest update.
16. Contact Us
If you have any questions about this Privacy Policy, how Filler Arc handles personal information, or wish to exercise your data protection rights, please contact us through the contact details provided on the Filler Arc website.
You also have the right to raise a concern with the UK's data protection regulator:
Information Commissioner's Office (ICO)
Website: https://ico.org.uk/
Filler Arc will endeavour to resolve privacy concerns directly wherever possible.
